Social Media Marketing Automation - Competitor Monitoring

 Notes:

• Problem: Manually tracking competitors' social media activity is inefficient.

• Benefit: Automates competitor post tracking for analysis.

• Adoption: Extend to track multiple competitors and compare metrics.

Python Code:

import requests

from bs4 import BeautifulSoup

def get_competitor_posts(competitor_username):

    url = f"https://www.instagram.com/{competitor_username}/"

    headers = {'User-Agent': 'Mozilla/5.0'}

    response = requests.get(url, headers=headers)

    

    soup = BeautifulSoup(response.text, 'html.parser')

    posts = soup.find_all('meta', property="og:description")[0]['content']

    

    return posts

if __name__ == "__main__":

    print(get_competitor_posts("competitor_handle"))